Riyadh – Zubeida Hamadna
A new cultural icon
Acciona Cultural Engineering is responsible for bringing in and describing the exhibits, as well as equipment, designs, decorations and other fixtures for one of the world’s largest, most innovative and advanced sports museums, the 3-2-1 Qatar Olympic and Sports Museum.
Qatar April 6, 2022. In cooperation with Urbacon Holdings, the local partner in the project, Acciona Cultural Engineering will be responsible for bringing in and describing the museum’s exhibits, providing equipment, designs, decorations and other fixtures, as well as mechanical, electrical and plumbing works for the 3-2-1 Qatar Olympic Museum project. And the Athlete, which is the largest museum dedicated to the Olympic Games and sports activities.
In partnership with Urbacon Holdings, ACCIONA will be responsible for building an international team of professionals including architects, technical engineers, artists, replica makers, content creators, audiovisual, digital and media experts, lighting technicians, and some of the most skilled workers in the field. field of museums. All of them will work together to launch the world’s largest, most innovative and advanced museum dedicated specifically to the Olympic Games and sports activities. The efforts of this dedicated international team will include many tasks such as sub-designs, implementation, completion and development of the museum project as a whole including the acquisition and description of exhibits, and integrated technical development that includes equipment, designs and decorations as well as mechanical, electrical and plumbing works.
“This project is one of the largest ever implemented by Acciona, and I am proud that we were able to implement it on time with the satisfaction of all stakeholders despite the difficult global challenges we faced,” says Ettore Tariga, director of the joint venture between Acciona and Urbacon. during work”.
In total, 95 companies and more than 700 specialists from 23 nationalities participated in the museum project, and Acciona and Urbacon were responsible for the coordination, compatibility and integration of all sub-contracting specialists.
3-2-1 Qatar Olympic and Sports Museum occupies an area of 19,000 square meters and includes many facilities including a café, gift shop, members’ hall, restaurant, conference hall, library, amphitheater, and meeting rooms in addition to eight exhibition halls. Its combined area is 9000 square meters. The museum is located next to the Khalifa International Stadium in Doha – Qatar, which is one of the main stadiums that will host the FIFA World Cup – starting in November 2022.
In the content of its idea, the museum seeks to trace the origins of sports in Qatar and the world, starting with its origin and importance, through its development, and ending in the form it has become today. The museum also seeks to highlight the positive values represented by sports culture around the world.
In addition to the permanent exhibits, the 3-2-1 Qatar Olympic and Sports Museum will host temporary events, offering various exhibitions, cultural programs and other activities to promote the importance and value of sport.
The museum is included in the Olympic Museums Network, which currently includes 22 Olympia museums from around the world.
The museum includes eight galleries as follows:
1. A realm of emotion. This hall provides a comprehensive view of the contents on the basis of which the museum was designed and built.
2. History of world sport. Charting the chronology of the origins of sports around the world, this gallery presents nearly 100 original and reproduced materials dating from the eighth century B.C. to the present day, incorporating graphics, video, audio, digital and interactive equipment.
3. The Olympic Hall. The exhibits in this hall trace the origins of the Olympic Games from ancient times to the contemporary Olympic Games and their importance today. The hall is distinguished by its display of all the Olympic flames, from the Summer and Winter Olympics in 1936 to the present day. The Olympic Hall Theater presents a video of the birth of the contemporary Olympic Games from all angles, so that the spectators feel that they are inside the scenes that are being shown.
4. Athletes photo gallery. This exhibition celebrates champions who have achieved major sporting achievements around the world.
5. Qatar – the hospitable country. This hall invites visitors to showcase Qatar’s role in hosting international sporting events, starting with the Asian Games hosted by Doha in 2006.
6. Qatar Sports Exhibition. This hall provides a general idea of the development of Qatari sports from just traditional games such as falconry competitions and camel races to contemporary sports activities and participation in international competitions.
7 activation range. This gym is a gallery of self-development pictures that encourages exercise and fitness activities in Qatar as part of a healthy and active lifestyle.
8. Temporary exhibition hall.
Other projects in the Middle East
Axiona Cultural Engineering has a strong presence in museums, exhibitions and events held in Qatar, with a clear imprint that appears in the design, implementation and development of 150 media materials for the National Museum of Qatar, the implementation and development of the Msheireb Museum, in addition to the establishment of many temporary exhibitions at the Museum of Islamic Art and the Orientalist Museum in Doha.
Acciona also has a strong presence in the Middle East as well, where its list of achievements extends to the National Museum in the Sultanate of Oman, and Dubai Expo 2020 (Sustainability Pavilion, UAE Pavilion, Spain Pavilion, Youth Pavilion, Live Broadcast Pavilion, and other cultural pavilions and museums miniature), as well as the Shindaga Museum in Dubai and the Presidential Palace in Abu Dhabi.
Icciona has been active in the event management field, having organized the opening ceremony of Laffan Refinery 2 in Qatar, and designed the international presentation of the Katara Plaza project, a cultural, commercial and entertainment complex in the Doha Cultural Village.